A new year, a clean slate. With a fresh calendar under our arms, we asked our partners to look back and look ahead to their projects, and their current situation.
Liaigre is a global player in interior design in the luxury segment. Thirty years ago Christian Liaigre founded his office in Paris. Thanks to his sophisticated style, the name Liaigre was heard in the most prominent cities of the world. We were honoured to be able to ask CEO Christophe Caillaud some questions... and to get detailed answers.
What is last year's project you are most proud of, and why?
‘2016 was a turning point in the history of Liaigre. New shareholders came on board with a lot of experience in luxury lifestyle. We’re happy to seize this moment to build our future dynamically and optimistically. We’ve just moved our headquarters in Paris to a beautiful historic building near Musée d'Orsay, we’re working on a flagship store on the right bank of the Seine, a second showroom in New York and a new store in Brussels. And we also want to further promote a luxury experience online. So you can expect a new website soon.’
What are you looking forward to professionally this year? What are the developments towards the future?
‘As befits Liaigre, our Studio today focuses on architectural projects worldwide with custom designs for the most demanding clients. From these planted seeds we’ll all be able to harvest abundantly in 2017. We also put a lot of effort into retail: we want to offer a unique luxury experience to our customers, real connoisseurs looking for elegance and refinement. And in doing so we want to serve our regular and long-established customer relations as well as our new, young, well-informed audience. Liaigre has a deeply rooted history in French elegance. It’s our ambition to get every creation to the heart of our customers.’
Who is/are your most important business partner/s?
‘All our employees, from craftsmen to designers and consultants in our showrooms, who guide our customers through the Liaigre experience, are equally important. We select our employees and suppliers very carefully for their dedication and enthusiasm to represent our brand locally. In Dallas, for example, we just opened up a beautiful, inspiring space that represents our brand at the foot of it.’
Who is your client base usually?
‘These are always very conscious, mature, highly educated, internationally minded people with a strong desire for authentic, real and timeless pieces. We’re always dealing with sophisticated, cultivated, curious and demanding customers. We achieve 40% of our sales in the US, 40% in Europe and 20% in the rest of the world.’
What do you wish for yourself and your (potential) clients for the new year, apart from a classic such as 'good health'?
‘We work hard every day to come up with unique pieces and places for the day that fully satisfy the wishes of the client. We hope to bring them even more harmony, pleasure and comfort with our creations.’